Performance Measurement as a Process

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Phase 2: Gather performance data

During this phase, you:

  • Set targets for each metric

    For instance, "An 8%-10% reduction in sales staff turnover during the second half of our fiscal year," and "98% of orders delivered on time."


  • Collect performance data

    For example, count the number of sales staff who left the company during the final six months of the company's fiscal year, and record the delivery time of all orders during the past quarter.


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